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Social Media Monitoring

What is it?


We live in a society that is continuously tethered to digital social media platforms, which are used for everything from sharing photos and video to keeping in touch with loved ones long-distance. However, from time to time there may be a need to keep a close eye on someone who is behaving suspiciously. This is where The Smith Investigation Agency comes in with our social media monitoring services also referred to as SMI (Social Media Intelligence) which is a type of intelligence gathering similar to OSINT (Open-Source Intelligence).

Social media intelligence (SMI or SOCMINT) refers to the collective tools and solutions that allow organizations to monitor social channels and conversations, respond to social signals and synthesize social data points into meaningful trends and analysis based on the user’s needs. Essentially Social Media Monitoring is an online social media tool that allows us to complete a social media search with search engines and the deep web dive, to comprise a full report for our clients.


What types of clients use SMI?


Social Listening can be beneficial for insurance companies, legal law firms, financial institutions, small-medium business, corporations and the general public.

Why would I need Social Media Monitoring?


You may have a legal case such as a civil lawsuit, class action lawsuit, sexual harassment case, harassment, due diligence, witness impeachment, bullying, and many others. This can be used in discovery, depositions, during an investigation, in litigation and as client intel. When you hire a Private Investigator to collect and analyze web evidence your case has a better chance of success.

How does the process work?


Firstly we can discuss your case and determine the investigative service you require. When you work with The Smith Investigation Agency, you will receive simplified, easy-to-read reports that provide a complete clear picture of the person or organization that you are asking us to monitor using our monitoring tools. This involves tracking their activities on social media platforms to ascertain the nature of their intent.

The Deep Web Report:


This report is intended to provide a comprehensive overview of the internet activities of a person or organization. It will positively identify the subject and can search for actionable answers to specific questions you may have. The Deep Report is designed to deliver the most up-to-date and accurate information possible about the party or parties in question in an organized, searchable and linked form, as well as an Analyst Summary. We begin with the subject in question and then move on to perform secondary or tertiary searches. This way, you get unparalleled accuracy and can be confident in the results we deliver.

The Export Web Report:


This is a comprehensive preservation tool which archives social media profiles and other website content as offline PDFs, allowing for us and you to have guaranteed permanent access to vital information that can influence the outcome of your case. The Export Report harnesses a URL's metadata/source code and HTML. It is capable of capturing and quarantining open-source intelligence, social media and web-based information - such as a subject's websites, pictures and content - on a secure server. This would be the best option for most cases as it is the most in depth.

Frequently Asked Questions

Monitoring of content, such as messages, images, posts, and data. The information collected can be either person-to-person, person-to-group, group-to-group and both public and private interactions.

It can be if it’s not done properly, which is why you should only use a professional investigative firm for your social media monitoring project. At the Smith Investigation Agency, we only use legal methods to produce the information you need. All of the monitoring tools and techniques that we use follows the laws and regulations set out by the government.

The social media surveillance software we use goes much deeper than social media monitoring tools offered to the general public. It is designed to collect the most up to date information available and perform advanced analytics on that information. The large amounts of content collected is also organized to produce the most accurate and precise information possible.

Monitoring involves searching and reviewing data to produce the information needed and then report on it. Social media intelligence digs deeper through analysis and interpretation of the data. SOCMINT is a form of surveillance that can also be used to look for trends in the data and predict the likelihood that some will commit a crime.

Social media intelligence can obtain content that is both public and private (but not protected). Open source intelligence, on the other hand, only looks at publicly available content such as public Twitter posts or YouTube videos that are available for anyone to view and read.

That depends on the specifics of your project and the type of investigative services that you require. Rest assured that you will receive the most accurate information available as quickly as possible when you hire us to do the work. Our expert investigative team is highly trained in social media analytics and intelligence and will treat your case as a top priority.

Each case is different. The cost will depend on a number of factors including the nature of the project, time required to complete the activities, and the number of resources required. Our team will work with you to meet your budget and we’ll also outline all the anticipated costs during your consultation so that you can be well aware before you commit to working with us.

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